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By James Bahm   What’s the most important step of your sales process? All of them, you might say, and to a certain extent, I can see why you would say that. However, let me ask you this: How many times have you had a meeting that got off toContinue Reading

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In: Business

A Closer Look at What Makes Them Different By James Bahm Over the course of a week, I may speak with 30 or so individuals in a variety of professions and gain some valuable insight into what their current marketing strategies are. During my initial CNA (Client Needs Analysis) I alwaysContinue Reading